Michael Thach,
Executive Vice President,
«Svyaznoy»
| Modern digital technologies evolve at a very high speed, as a result, the mobile market is in constant evolution - new trade formats, channels of communication with customers, ways of products promotion and, finally, the absolutely new gadgets appear. Thus today the most high-demanded products are smart phones with tablet computers, and their percent in sales is growing every year.
As the leading Russian cellular retailer, «Svyaznoy» permanently monitors both domestic and world market of mobile devices. Following the latest trends, we are developing two trade formats-online and offline. In our opinion, the electronic commerce issues should be especially interesting for mobile device vendors, whose business is largely oriented towards active network and gadgets’ users. Trading through the website, social networks and web applications allows to expand the product range, reach new audience segments, therefore, conduct a more flexible marketing policy.
To meet the ever-changing consumer demands and improve the service level, retailers should regularly exchange their experience. «Svyaznoy» invites all market players to participate in the International Conference «Digital Retail 2012», which will concentrate on the topic of digital devices’ retail sales and marketing. We are ready to conduct discussions on the hottest and sharp topics!
| Dear Ladies and Gentlemen, ComNews Conferences in partnership with Svyaznoy Group of Companies is delighted to invite you to the 2nd International Conference «Digital Retail in Russia 2012». Date & Venue: 13 December 2012, Holiday Inn Moscow Suschevsky Hotel (Moscow, Suschevsky Val, 74). Registration starts at 9:30 am on December 13. The Russian sector of digital retail is developing according to the same laws as in the world but with a nobvious delay for several years. In the experts’ opinion the Russian digital retail market is far from saturation and next 3-5 years the market expects stable increase. A swift increase in the scientific and technical progress, globalization, social information availability and mobility of the consumers give digital retailers wide field for development of their activity. The knowledge of region specifications and possession of advanced marketing tools play a key role in the development of successful business. We cordially invite participants of mobile retail market to join professional discussions on the topical issues of the market:
- The Russian Mobile Retail Market in 2012: current situation and forecasts.
- Online retail trends in Russia 2012. On-line sales of digital devices
- State regulation of e-commerce market in Russia
- New opportunities for digital devices import under the Customs Union appearance
- Convergence of оn-line & off-line formats. New channels in cooperation with the Customer in digital retail
- E-payments & social commerce
- Connected consumer. New models of consumers’ behavior
- Content in digital retail: business models, examples and development
- Marketing strategies of developers’ differentiation in retail market
- E-commerce. New business models in digital retail market
- Internet technologies and mobile marketing for digital retail
- Distributor’s role in development of vendor’s and retailer’s direct relations
- Operator’s co-branded mobile digital devices. Current situation and prospects
- Subsidized devices on retail market. How much does the client loyalty cost?
Who will you meet?: Representatives of state regulatory agencies, mobile retailers, telecom operators, vendors, investment companies, consultants, industry experts and industry media.We are looking forward to meeting you and your colleagues on the Conference! Kind regards,
Alexandra Zhirnovskaya
Conference Producer
Tel: (495) 933 54 83 ext 134, e-mail: zhirnovskaya@comnews.ru |
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